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When it comes to sporting events in the United States, it doesn’t get any bigger than the Super Bowl.
The game usually takes place in early-February. It features the National Football Leagues’ (NFL) top two teams, going head-to-head for the league championship.
Moreover, the contest is also known for featuring legendary musical acts and some of the best commercials on television. In fact, the Super Bowl may be the only event where viewers actually look forward to advertisements.
Could Dash run a Super Bowl ad?
This is why Dash founder Evan Duffield made headlines last year when he playfully stated that the company, through its treasury system, had enough money for a Super Bowl ad. For those wondering what a Super Bowl commercial runs these days, according to reports, Fox charged $5 million for a 30-second spot during Super Bowl LII last season.
Interestingly enough, Dash does have a history of running televised ads. Last October, it was reported that United Airlines passengers saw commercials for Digital Cash during their flights.
Coin Reviews Holly Moore, who covered the story, wrote,
“It appears United Airlines uses DirecTV as their television provider. With DirecTV being a major television provider, this could mean that Dash is not only running in-flight commercials but could also be open to running commercials viewed in households nationwide. This is a huge step for mainstreaming and bringing awareness to the industry.”
At press time, Dash is 12th most valuable cryptocurrency – with a $2,770,563,164 market cap. Moreover, there is already over 500 merchants worldwide who accept the popular altcoin. If Dash continues to gain momentum, given that they have already shown interest in television advertising, running a Super Bowl commercial in the future, isn’t out of the realm of possibility.